IFC

Writing a SME Business Plan

Hi Mic

A Business Plan should have the following information which is adapted from the World Bank IFC SME Toolkit
(http://www.smetoolkit.org/smetoolkit/en/content/en/793/Creating-an-Effec...):

DRJ

Cover page

Executive summary
Table of contents

1.0 Overview of the Industry

2.0 Company Profile
2.1 Description of Products and Services
2.2 Positioning
2.3 Pricing

3.0 Market and Marketing
3.1 Customers
3.2 Products
3.3 Market size and Trends
3.4 Competition
3.5 Estimated Sales
3.6 Sales Strategy, Advertising and Promotion

Leadership and HR in Asia

TO: HRM Specialists; Training Directors; Sonny Duong (Training Director of Sacombank)
FROM: Dr John Vong
RE: HRM Lifetime Achievement Award (an extract from HRM Interview)

  1. What did the HRM Lifetime Achievement Award mean to you?

It is indeed an honour to be a recipient of the award for a 25-year contribution to developing human resources. More so, from my perspective, I was just doing what comes as a matter-of-course, rather than expecting a reward for it.

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